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Unpacking Q3 Earnings: Bark (NYSE:BARK) In The Context Of Other Toys and Electronics Stocks


Radek Strnad /
2025/12/24 10:35 pm EST

Wrapping up Q3 earnings, we look at the numbers and key takeaways for the toys and electronics stocks, including Bark (NYSE:BARK) and its peers.

The toys and electronics industry presents both opportunities and challenges for investors. Established companies often enjoy strong brand recognition and customer loyalty while smaller players can carve out a niche if they develop a viral, hit new product. The downside, however, is that success can be short-lived because the industry is very competitive: the barriers to entry for developing a new toy are low, which can lead to pricing pressures and reduced profit margins, and the rapid pace of technological advancements necessitates continuous product updates, increasing research and development costs, and shortening product life cycles for electronics companies. Furthermore, these players must navigate various regulatory requirements, especially regarding product safety, which can pose operational challenges and potential legal risks.

The 4 toys and electronics stocks we track reported a slower Q3. As a group, revenues missed analysts’ consensus estimates by 1% while next quarter’s revenue guidance was in line.

In light of this news, share prices of the companies have held steady. On average, they are relatively unchanged since the latest earnings results.

Slowest Q3: Bark (NYSE:BARK)

Making a name for itself with the BarkBox, Bark (NYSE:BARK) specializes in subscription-based, personalized pet products.

Bark reported revenues of $107 million, down 15.2% year on year. This print exceeded analysts’ expectations by 2.6%. Despite the top-line beat, it was still a softer quarter for the company with a significant miss of analysts’ adjusted operating income estimates.

“Last week, we repaid our $45 million convertible note with cash on hand—making BARK debt-free—and extended our $35 million line of credit to preserve flexibility. These actions strengthen our foundation and allow us to focus on what matters most—serving dog parents. Even in a noisy macro environment, we’re operating from a position of strength and building a healthier, more diversified company that continues to show up for dogs and their people in more ways than ever,” said Matt Meeker, Co-Founder and Chief Executive Officer of BARK.

Bark Total Revenue

Bark delivered the slowest revenue growth of the whole group. Unsurprisingly, the stock is down 18.6% since reporting and currently trades at $0.65.

Read our full report on Bark here, it’s free for active Edge members.

Best Q3: Funko (NASDAQ:FNKO)

Boasting partnerships with media franchises like Marvel and One Piece, Funko (NASDAQ:FNKO) is a company specializing in creating and distributing licensed pop culture collectibles.

Funko reported revenues of $250.9 million, down 14.3% year on year, falling short of analysts’ expectations by 4.2%. However, the business still had a very strong quarter with a beat of analysts’ EPS estimates and an impressive beat of analysts’ EBITDA estimates.

Funko Total Revenue

The market seems content with the results as the stock is up 4.8% since reporting. It currently trades at $3.17.

Is now the time to buy Funko? Access our full analysis of the earnings results here, it’s free for active Edge members.

Mattel (NASDAQ:MAT)

Known for the creation of iconic toys such as Barbie and Hotwheels, Mattel (NASDAQ:MAT) is a global children's entertainment company specializing in the design and production of consumer products.

Mattel reported revenues of $1.74 billion, down 5.9% year on year, falling short of analysts’ expectations by 5.5%. It was a softer quarter as it posted a significant miss of analysts’ revenue estimates and a significant miss of analysts’ EPS estimates.

Mattel delivered the weakest performance against analyst estimates in the group. Interestingly, the stock is up 6.3% since the results and currently trades at $20.

Read our full analysis of Mattel’s results here.

Hasbro (NASDAQ:HAS)

Credited with the creation of toys such as Mr. Potato Head and the Rubik’s Cube, Hasbro (NASDAQ:HAS) is a global entertainment company offering a diverse range of toys, games, and multimedia experiences for children and families.

Hasbro reported revenues of $1.39 billion, up 8.3% year on year. This print surpassed analysts’ expectations by 3.2%. Overall, it was a strong quarter as it also recorded a decent beat of analysts’ Wizards & Digital Gaming revenue estimates and a decent beat of analysts’ revenue estimates.

Hasbro pulled off the biggest analyst estimates beat and fastest revenue growth among its peers. The stock is up 8.5% since reporting and currently trades at $81.56.

Read our full, actionable report on Hasbro here, it’s free for active Edge members.

Market Update

Thanks to the Fed’s series of rate hikes in 2022 and 2023, inflation has cooled significantly from its post-pandemic highs, drawing closer to the 2% goal. This disinflation has occurred without severely impacting economic growth, suggesting the success of a soft landing. The stock market thrived in 2024, spurred by recent rate cuts (0.5% in September and 0.25% in November), and a notable surge followed Donald Trump’s presidential election win in November, propelling indices to historic highs. Nonetheless, the outlook for 2025 remains clouded by potential trade policy changes and corporate tax discussions, which could impact business confidence and growth. The path forward holds both optimism and caution as new policies take shape.

Want to invest in winners with rock-solid fundamentals? Check out our Strong Momentum Stocks and add them to your watchlist. These companies are poised for growth regardless of the political or macroeconomic climate.

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