Keurig Dr Pepper (KDP)

Underperform
We’re skeptical of Keurig Dr Pepper. Its weak sales growth and low returns on capital show it struggled to generate demand and profits. StockStory Analyst Team
Adam Hejl, CEO & Founder
Kayode Omotosho, Equity Analyst

2. Summary

Underperform

Why Keurig Dr Pepper Is Not Exciting

Born out of a 2018 merger between Keurig Green Mountain and Dr Pepper Snapple, Keurig Dr Pepper (NASDAQ:KDP) is a consumer staples powerhouse boasting a portfolio of beverages including sodas, coffees, and juices.

  • Underwhelming 5.8% return on capital reflects management’s difficulties in finding profitable growth opportunities
  • Annual sales growth of 5.8% over the last three years lagged behind its consumer staples peers as its large revenue base made it difficult to generate incremental demand
  • A silver lining is that its products command premium prices and result in a top-tier gross margin of 55.2%
Keurig Dr Pepper falls short of our expectations. There are more appealing investments to be made.
StockStory Analyst Team

Why There Are Better Opportunities Than Keurig Dr Pepper

Keurig Dr Pepper’s stock price of $29.75 implies a valuation ratio of 13.9x forward P/E. This multiple is cheaper than most consumer staples peers, but we think this is justified.

We’d rather pay up for companies with elite fundamentals than get a bargain on weak ones. Cheap stocks can be value traps, and as their performance deteriorates, they will stay cheap or get even cheaper.

3. Keurig Dr Pepper (KDP) Research Report: Q4 CY2025 Update

Beverage company Keurig Dr Pepper (NASDAQ:KDP) reported Q4 CY2025 results exceeding the market’s revenue expectations, with sales up 10.5% year on year to $4.50 billion. Its non-GAAP profit of $0.60 per share was 1.9% above analysts’ consensus estimates.

Keurig Dr Pepper (KDP) Q4 CY2025 Highlights:

  • Revenue: $4.50 billion vs analyst estimates of $4.36 billion (10.5% year-on-year growth, 3.1% beat)
  • Adjusted EPS: $0.60 vs analyst estimates of $0.59 (1.9% beat)
  • Operating Margin: 19.6%, up from 1.5% in the same quarter last year
  • Free Cash Flow Margin: 12.2%, down from 16.9% in the same quarter last year
  • Sales Volumes rose 4.8% year on year (2.7% in the same quarter last year)
  • Market Capitalization: $40.45 billion

Company Overview

Born out of a 2018 merger between Keurig Green Mountain and Dr Pepper Snapple, Keurig Dr Pepper (NASDAQ:KDP) is a consumer staples powerhouse boasting a portfolio of beverages including sodas, coffees, and juices.

The company’s evolution is a complicated web of mergers and acquisitions. We won’t go through all the details, but prior to that 2018 combination, Keurig Green Mountain was born out of Keurig’s revolutionary single-serve technology and Green Mountain’s high-quality beans and roasting. Dr Pepper was a storied soda company that combined with Snapple when their two parent companies (Cadbury Schweppes and Triarc, respectively) merged in 2008.

Today, Keurig Dr Pepper’s portfolio boasts soda brands Dr Pepper, Canada Dry, 7Up, and A&W. Coffee brands include Keurig, Green Mountain, Van Houtte, and Krispy Kreme Coffee. Snapple, Mott’s, and Hawaiian Punch are the featured juice brands. The core customer is therefore quite broad–everyone from adults who need that morning brew to kids with a sweet tooth and everyone in between.

The company's products are widely available in grocery stores, supermarkets, convenience stores, restaurants, vending machines, and movie theaters globally. Keurig Dr Pepper’s scale leads to strong distribution and prominent shelf placement for its products.

4. Beverages, Alcohol, and Tobacco

These companies' performance is influenced by brand strength, marketing strategies, and shifts in consumer preferences. Changing consumption patterns are particularly relevant and can be seen in the rise of cannabis, craft beer, and vaping or the steady decline of soda and cigarettes. Companies that spend on innovation to meet consumers where they are with regards to trends can reap huge demand benefits while those who ignore trends can see stagnant volumes. Finally, with the advent of the social media, the cost of starting a brand from scratch is much lower, meaning that new entrants can chip away at the market shares of established players.

Competitors that offer beverages and snacks include Coca-Cola (NYSE:KO), PepsiCo (NASDAQ:PEP), and Monster Beverage (NASDAQ:MNST).

5. Revenue Growth

Reviewing a company’s long-term sales performance reveals insights into its quality. Even a bad business can shine for one or two quarters, but a top-tier one grows for years.

With $16.6 billion in revenue over the past 12 months, Keurig Dr Pepper is larger than most consumer staples companies and benefits from economies of scale, enabling it to gain more leverage on its fixed costs than smaller competitors. Its size also gives it negotiating leverage with distributors, allowing its products to reach more shelves. However, its scale is a double-edged sword because there are only a finite number of major retail partners, placing a ceiling on its growth. To accelerate sales, Keurig Dr Pepper likely needs to optimize its pricing or lean into new products and international expansion.

As you can see below, Keurig Dr Pepper’s 5.7% annualized revenue growth over the last three years was mediocre, but to its credit, consumers bought more of its products.

Keurig Dr Pepper Quarterly Revenue

This quarter, Keurig Dr Pepper reported year-on-year revenue growth of 10.5%, and its $4.50 billion of revenue exceeded Wall Street’s estimates by 3.1%.

Looking ahead, sell-side analysts expect revenue to grow 4.6% over the next 12 months, similar to its three-year rate. This projection is underwhelming and implies its products will face some demand challenges.

6. Volume Growth

Revenue growth can be broken down into changes in price and volume (the number of units sold). While both are important, volume is the lifeblood of a successful staples business as there’s a ceiling to what consumers will pay for everyday goods; they can always trade down to non-branded products if the branded versions are too expensive.

Keurig Dr Pepper’s average quarterly volume growth was a robust 4.4% over the last two years. This is good because meaningful volume growth is hard to come by in the stable consumer staples sector. Keurig Dr Pepper Year-On-Year Volume Growth

In Keurig Dr Pepper’s Q4 2025, sales volumes jumped 4.8% year on year. This result was in line with its historical levels.

7. Gross Margin & Pricing Power

Keurig Dr Pepper has best-in-class unit economics for a consumer staples company, enabling it to invest in areas such as marketing and talent to grow its brand. As you can see below, it averaged an elite 54.9% gross margin over the last two years. That means Keurig Dr Pepper only paid its suppliers $45.15 for every $100 in revenue. Keurig Dr Pepper Trailing 12-Month Gross Margin

This quarter, Keurig Dr Pepper’s gross profit margin was 53.8%, down 2.2 percentage points year on year. Keurig Dr Pepper’s full-year margin has also been trending down over the past 12 months, decreasing by 1.4 percentage points. If this move continues, it could suggest a more competitive environment with some pressure to lower prices and higher input costs (such as raw materials and manufacturing expenses).

8. Operating Margin

Operating margin is a key profitability metric because it accounts for all expenses enabling a business to operate smoothly, including marketing and advertising, IT systems, wages, and other administrative costs.

Keurig Dr Pepper has been an efficient company over the last two years. It was one of the more profitable businesses in the consumer staples sector, boasting an average operating margin of 19.3%. This result isn’t surprising as its high gross margin gives it a favorable starting point.

Analyzing the trend in its profitability, Keurig Dr Pepper’s operating margin rose by 4.7 percentage points over the last year, as its sales growth gave it operating leverage.

Keurig Dr Pepper Trailing 12-Month Operating Margin (GAAP)

In Q4, Keurig Dr Pepper generated an operating margin profit margin of 19.6%, up 18 percentage points year on year. The increase was solid, and because its gross margin actually decreased, we can assume it was more efficient because its operating expenses like marketing, and administrative overhead grew slower than its revenue.

9. Earnings Per Share

We track the long-term change in earnings per share (EPS) for the same reason as long-term revenue growth. Compared to revenue, however, EPS highlights whether a company’s growth is profitable.

Keurig Dr Pepper’s decent 6.9% annual EPS growth over the last three years aligns with its revenue performance. This tells us its incremental sales were profitable.

Keurig Dr Pepper Trailing 12-Month EPS (Non-GAAP)

In Q4, Keurig Dr Pepper reported adjusted EPS of $0.60, up from $0.58 in the same quarter last year. This print beat analysts’ estimates by 1.9%. Over the next 12 months, Wall Street expects Keurig Dr Pepper’s full-year EPS of $2.05 to grow 5.2%.

10. Cash Is King

If you’ve followed StockStory for a while, you know we emphasize free cash flow. Why, you ask? We believe that in the end, cash is king, and you can’t use accounting profits to pay the bills.

Keurig Dr Pepper has shown robust cash profitability, driven by its attractive business model that enables it to reinvest or return capital to investors. The company’s free cash flow margin averaged 9.9% over the last two years, quite impressive for a consumer staples business.

Taking a step back, we can see that Keurig Dr Pepper’s margin dropped by 1.7 percentage points over the last year. If its declines continue, it could signal increasing investment needs and capital intensity.

Keurig Dr Pepper Trailing 12-Month Free Cash Flow Margin

Keurig Dr Pepper’s free cash flow clocked in at $550 million in Q4, equivalent to a 12.2% margin. The company’s cash profitability regressed as it was 4.7 percentage points lower than in the same quarter last year, but it’s still above its two-year average. We wouldn’t read too much into this quarter’s decline because investment needs can be seasonal, causing short-term swings. Long-term trends are more important.

11. Return on Invested Capital (ROIC)

EPS and free cash flow tell us whether a company was profitable while growing its revenue. But was it capital-efficient? Enter ROIC, a metric showing how much operating profit a company generates relative to the money it has raised (debt and equity).

Keurig Dr Pepper historically did a mediocre job investing in profitable growth initiatives. Its five-year average ROIC was 5.9%, somewhat low compared to the best consumer staples companies that consistently pump out 20%+.

Keurig Dr Pepper Trailing 12-Month Return On Invested Capital

12. Key Takeaways from Keurig Dr Pepper’s Q4 Results

We enjoyed seeing Keurig Dr Pepper beat analysts’ revenue and EPS expectations this quarter. Overall, this print had some key positives. The stock traded up 2% to $30.25 immediately following the results.

13. Is Now The Time To Buy Keurig Dr Pepper?

Updated: February 24, 2026 at 7:09 AM EST

The latest quarterly earnings matters, sure, but we actually think longer-term fundamentals and valuation matter more. Investors should consider all these pieces before deciding whether or not to invest in Keurig Dr Pepper.

There are some bright spots in Keurig Dr Pepper’s fundamentals, but its business quality ultimately falls short. Although its revenue growth was a little slower over the last three years and analysts expect growth to slow over the next 12 months, its expanding operating margin shows the business has become more efficient. Tread carefully with this one, however, as its relatively low ROIC suggests management has struggled to find compelling investment opportunities.

Keurig Dr Pepper’s P/E ratio based on the next 12 months is 13.8x. While this valuation is fair, the upside isn’t great compared to the potential downside. We're pretty confident there are more exciting stocks to buy at the moment.

Wall Street analysts have a consensus one-year price target of $34.43 on the company (compared to the current share price of $30.25).